Anders Herzberg

357 SIG History
Anders Herzberg

Why .357 SIG Died

.357 SIG: The Semi-Auto Hand Cannon When I say the word hand cannon, what comes to mind? It’s probably a revolver, maybe it’s even chambered in the legendary .357 Magnum. A round that had cemented its reputation as a reliable round for decades before the dawn of the age of

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Anders Herzberg

P320 Updates, 2A Industry Drama Alert, & FFL Digital Marketing Tips

Firearms Industry Drama Continues… …but the digital marketing must go on.  Well there’s been a development in the P320 Airforce incident, it looks like a second Airman has been arrested on several charges. But can SIG breath easy at this point? We also discuss Bob Vogel’s arrest and charges, Rare

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Anders Herzberg

Caliber Wars Part 3 – Measuring Ammunition Performance

Measuring Terminal Ballistics In the previous parts we have looked at the performance of various rounds as well as how barrel length affects the performance of various calibers. Now we’ll be looking at how performance is measured and compared according to the FBI standards, and proposing a new, possibly more

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Caliber Wars Part 2
Anders Herzberg

Caliber Wars Part 2 – Comparing Barrel Length

Barrel Length Impact on Handgun Ballistics In part one of this three-part series, we looked at performance of the most popular calibers for self-defense and how they performed in testing, now we’ll be looking at how barrel length can affect that performance.  It may seem like an issue of concealability;

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Anders Herzberg

I've been shooting for almost two decades, since my early teens, and have been fascinated with firearms history and engineering ever since. Unapologetic 1911, CZ-75, and AKM fan, I love metal frames, DA/SA, gas piston systems, and bolt actions. Excited about advancements in modern 3D printing and design in the firearms world. I've worked to develop brands and market them online for over a decade, growing small businesses and helping them to be successful. Cap & Ball for me is an opportunity to bring that experience to help gun stores, gun smiths, and firearms instructors deal with the difficult and daunting task of untangling digital marketing in this new and rapidly changing landscape. The 2A community has been left behind by big tech and it is time we fixed that.

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